TechNayak(mirror)

Google updated their Analytics product by launching a new script termed ga.js that is used for tracking. The new script handles more complexity than the original urchin.js script and the analytics tool itself has some new features that can be utilized only by ga.js tracking. You can also compare multiple metrics on the same graph thanks to the new graphing features included in the recent update. The new updates seem really neat and there is a detailed PDF describing migration instructions and how to’s.

The older tracking code urchin.js will still continue to work for at least another year but there will be no feature updates or compatibility with the newer features. For me , this change means revisiting lots ( and I mean lots ) of pages where I have embedded the tracking code. Lets hope it goes smoothly.